ONCOR ELECTRIC VEHICLE CAMPAIGN
Branding vehicle wrap + Trade show booth
As the largest energy delivery company in Texas, Oncor has a long tradition of serving the people of the Lone Star State. Their commitment to make life better for everyone has remained constant.
To increase awareness, Oncor requested the design and execution of a trade show booth showcasing electric vehicles. This exhibit is engaging and informative to the consumer while attention-grabbing with it’s bright colors and eye-catching designs.
What we did:
- Color Palette Development
- Custom Pattern
- Trade Show Booth Elements
- Vehicle Wrap
This project was completed in partnership with Marketwave agency.
Creating a brand identity for the electric vehicle campaign was a fun yet challenging project. Oncor needed a campaign that grabbed attention while informing consumers of the benefits of driving electric vehicles. We landed on a bold, bright geometric pattern.
When the brand look and feel was settled, we proceeded to design a vehicle wrap and complete trade show booth. You may see these fun, bright vehicles driving around North Texas!
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